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	<title>blog &#187; women&#8217;s</title>
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	<description>Read about yoga and running, inspirational goal setting, meditation, healthy snacks, travel stories, playlists and an overwhelming love of life.</description>
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		<title>ode to the gusset!</title>
		<link>http://www.lululemon.com/community/blog/ode-to-the-gusset/</link>
		<comments>http://www.lululemon.com/community/blog/ode-to-the-gusset/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 02:36:01 +0000</pubDate>
		<dc:creator>Marisa</dc:creator>
				<category><![CDATA[education & care]]></category>
		<category><![CDATA[fit & function]]></category>
		<category><![CDATA[4 way stretch]]></category>
		<category><![CDATA[black]]></category>
		<category><![CDATA[gusset]]></category>
		<category><![CDATA[lululemon]]></category>
		<category><![CDATA[lululemon athletica]]></category>
		<category><![CDATA[luon]]></category>
		<category><![CDATA[pants]]></category>
		<category><![CDATA[women's]]></category>

		<guid isPermaLink="false">http://www.lululemon.com/community/blog/?p=2484</guid>
		<description><![CDATA[Let us introduce you to our cool feature... the gusset! Ahhh, the gusset. What, you may ask, is a gusset? Well, it’s a magical patch of material made to help you leap, lunge, squat and move with more freedom. You may not realize the comfort and coddling that the gusset provides until you experience it [...]]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-4090" title="bend" src="http://www.lululemon.com/community/blog/wp-content/uploads/2009/11/gusset_blogpost_0011.jpg" alt="bend" width="500" height="333" /><br />
<em>Let us introduce you to our cool feature... the gusset!</em></p>
<p>Ahhh, the gusset. What, you may ask, is a gusset? Well, it’s a magical patch of material made to help you leap, lunge, squat and move with more freedom. You may not realize the comfort and coddling that the gusset provides until you experience it yourself.</p>
<p>Most pants are made with two seams (front to back and from one leg to the other) that intersect right in the crotch area. Here at lululemon, instead of the standard 4-way stop crotch seam, we incorporate a crucial technical feature to increase mobility, as well as improve the fit and comfort while wearing our pants... it’s called the gusset.</p>
<p><img class="alignnone size-full wp-image-4091" title="the gusset" src="http://www.lululemon.com/community/blog/wp-content/uploads/2009/11/gusset_blogpost_0012.jpg" alt="the gusset" width="500" height="333" /><br />
<em>No camel toe here.</em></p>
<p>In the world of sewing, a gusset is a piece of fabric placed between a seam to provide expansion or reinforcement. The diamond-shaped patch is sewn between the legs – preventing a tight fitting short, pant, or crop from riding up during exercise. The glory of the gusset lies in helping you stay focused on your movement instead of being distracted over a little irritation down there, or heaven forbid, the dreaded camel toe.</p>
<p><img class="alignnone size-full wp-image-4087" title="the famous gusset" src="http://www.lululemon.com/community/blog/wp-content/uploads/2009/11/gusset_blogpost_0003.jpg" alt="the famous gusset" width="500" height="333" /><br />
<em>Our lovely gusset so you can bend and stretch comfortably.</em></p>
<p>An added bonus is that most lululemon gussets are made out of Coolmax, a breathable fabric that helps you stay dry while you’re working up a sweat… so that the only thing you have to worry about when exercising is your actual workout. So next time you pull on a pair of lululemon shorts, crops, or pants and prepare to get your groove on, take time to gawk at the glamorous gusset before going on your way.</p>
<p>Curious about some of the other cool features we have? Check out the features and benefits section: <a href="http://www.lululemon.com/education/info/features?cid=blog">http://www.lululemon.com/education/info/features</a></p>
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		<item>
		<title>behind the scenes at a run event</title>
		<link>http://www.lululemon.com/community/blog/behind-the-scenes-at-a-run-event/</link>
		<comments>http://www.lululemon.com/community/blog/behind-the-scenes-at-a-run-event/#comments</comments>
		<pubDate>Sat, 20 Jun 2009 23:37:32 +0000</pubDate>
		<dc:creator>Elyse</dc:creator>
				<category><![CDATA[community]]></category>
		<category><![CDATA[our people]]></category>
		<category><![CDATA[run]]></category>
		<category><![CDATA[stories from our stores]]></category>
		<category><![CDATA[annapolis]]></category>
		<category><![CDATA[bon bon]]></category>
		<category><![CDATA[coach]]></category>
		<category><![CDATA[cool racerback]]></category>
		<category><![CDATA[educators]]></category>
		<category><![CDATA[elyse]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[free time]]></category>
		<category><![CDATA[marathon]]></category>
		<category><![CDATA[maryland]]></category>
		<category><![CDATA[matching]]></category>
		<category><![CDATA[pink]]></category>
		<category><![CDATA[race]]></category>
		<category><![CDATA[running]]></category>
		<category><![CDATA[volunteer]]></category>
		<category><![CDATA[volunteering]]></category>
		<category><![CDATA[volunteerism]]></category>
		<category><![CDATA[women's]]></category>
		<category><![CDATA[zooma]]></category>

		<guid isPermaLink="false">http://www.lululemon.com/community/blog/?p=1105</guid>
		<description><![CDATA[Above: Nine lululemon eductors from the Annapolis and Logan Circle stores wearing matching Bon Bon Pink Cool Racerbacks. A good friend of mine once told me that for every three races you run, you should volunteer at one race. Without volunteers, many of these events would not be possible. Volunteers play a huge role - [...]]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1119" title="Yes, they are all in matching bon bon pink cool racerbacks!" src="http://lululemon.com/community/blog/wp-content/uploads/2009/06/nine.jpg" alt="Yes, they are all in matching bon bon pink cool racerbacks!" width="500" height="333" /></p>
<p><em>Above: </em><span><em>Nine lululemon eductors from the <a href="http://www.lululemon.com/annapolis/annapolis">Annapolis</a> and <a href="http://www.lululemon.com/washington/logancircle">Logan Circle</a> stores wearing matching <a href="http://shop.lululemon.com/Cool_Racerback/pd/np/530/p/1220.html">Bon Bon Pink Cool Racerbacks</a>.</em><br />
</span></p>
<p>A good friend of mine once told me that for every three races you run, you should volunteer at one race. Without volunteers, many of these events would not be possible. Volunteers play a huge role - doing everything from handing out the water and race numbers to ensuring participant safety. In fact, volunteerism is a huge part of the run community. Many runners volunteer their free time for their run clubs, as coaches for run programs, and at various running events.</p>
<p>On a recent very early Sunday morning, nine lululemon educators, all in <a href="http://shop.lululemon.com/Cool_Racerback/pd/np/530/p/1220.html">Bon Bon Pink Cool Racerbacks</a> attended the Zooma Women's Half Marathon in Annapolis, Maryland. Four of the educators ran stellar races, while representing the lululemon athletica team. The other five educators volunteered at the race and were posted at the finish line. Two of the educatars handed out the finisher's medals, which at Zooma are lovely necklaces, while the other three educators poured Gatorade and cut orange slices for the race finishes. By pure luck, the educators had been assigned to volunteer with elite runner and lululemon ambassador Kristen Henehan, winner of the 2007 Marine Corp Marathon and 2008 Olympic Marathon Trials participant. Kristen's spirit of volunteerism and commitment to the sport was truly inspiring.</p>
<p>I was truly touched by how many race participants appreciated our presence and thanked us for volunteering. At the end of the day, both the runners and volunteers came out as winners and with a sense of satisfaction. On a personal note, even though I have volunteered at many events, and volunteer a great amount in the run community as a whole, my experience volunteering with a group of friends and colleagues has inspired me to promote a greater sense of volunteerism at races within my own run club and within my run network as a whole.</p>
<p>Happy Running!</p>
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